Dwayne ‘The Rock’ Johnson has broken a lot of records in the entertainment industry. Once upon a time, The Rock was one of the most famous professional wrestlers in the world. But the wrestling power broke into the film industry many years ago, and since then, there has been no turning back. He has become a bankable actor in Hollywood whose appearance alone can turn any movie into an earth-shattering success. Thanks to his back-to-back performances over the years, the actor has doubled his fortune over and is worth millions today. The Rock has so much money that he randomly decided to buy his mother a home as a Christmas present last year!

If you're wondering what contributed to The Rock's success in the entertainment industry, just look at his Instagram. The social media has become a platform that has given people a leverage to become famous and wealthy.

The Rock also used the social median platforms to propel himself to new heights of fame. He said that the social media is one major element that he uses to market his movies. He has been able to establish equity in the social media platform to reach his audience around the world.

The Rock has not neglected the promotional duties, the press tours, and the talk show circuit in promoting his movies. He has start up the social media platforms as a different channel to market movies separately.